For the first time in its history, Children with Cancer UK is teaming up with hair salons across the country to raise essential funds for families facing a childhood cancer diagnosis.
Style Against Cancer is supported by Claudia Winkleman and celebrity hair stylist, George Northwood, and is taking place from 2nd October 2023 with Friday the 6th October being the key #StyleAgainstCancer online event day.
You can play your part in helping hair salons to raise money for the cause by using a QR code from the comfort of the salon chair to donate to your chosen hairdresser's Just Giving page. This money will go towards funding research into the causes of childhood cancers and develop kinder, better treatments.
Data from Children with Cancer UK indicates that sadly, cancer is still the leading cause of death in children under 14*. Around 240 children in the UK (aged 0 – 14 years) lose their lives to cancer each year* and 10 families a day receive a cancer diagnosis for their child, teenager, or young person*.
Two in three childhood cancer survivors will experience long term side effects because of their cancer, or cancer treatment, including heart failure, reduced mobility, and fertility problems*. George Northwood, celebrity hairstylist said: "I'm thrilled to support this new initiative from Children with Cancer UK as we all know the devastating impact this disease has on everyone. Stylists and their clients can enjoy a day of fun whilst raising crucial awareness."
CEO at Children with Cancer UK, Jo Elvin, said: "Hairdressers of Britain are with us through it all. From those big life moments to the polite summer holiday chat, the conversations that happen in their chairs reaches every community.
“This is why we are asking salons and barbershops to support Style Against Cancer and help our mission of a world where every child survives cancer." The new campaign is announced as funding and research have helped lead to increased survival rates for children.
According to research from Children with Cancer, fifty years ago, 75% of children diagnosed with cancer did not survive; today 85.2% children diagnosed with cancer in Great Britain survive their disease for five years or more*.
*All statistics are attributable to research from Children with Cancer UK