SKISET, the world's number one ski hire company, and EDL, a new, top-of-the-range artisanal ski brand, is launching a limited-edition charity ski in aid of the League Against Breast Cancer.
Launched for Breast Cancer Awareness Month, this brand-new ski will be available all winter for purchase or hire, exclusively in partner stores of the SKISET network.
Proceeds from sales will go to the Gustave Roussy Institute, Europe's leading cancer research centre. For every pair of skis sold, €200 will be donated to breast cancer research.
This one-off ski has been designed in pink to reflect the colours of the breast cancer awareness campaign, but has the same build quality as EDL Cobalt, one of the flagship models of the EDL SKI collection. It's a dynamic, lively, playful ski, intended purely for having fun. Julien Gauthier, Director of Development at Skiset, said: "Charity is among the values shared by mountain people.
“As mountain professionals and world leaders in ski and snowboard hire, SKISET stores are doing their bit in the fight against breast cancer. This collaboration between SKISET and ski makers EDL SKI for Breast Cancer Awareness Month is a continuation of the support that we gave to this cause through Odyssea La Plagne."
Skiset was also a partner of Odyssea La Plagne 2023, a charity snow-trail event in aid of breast cancer research and the Gustave Roussy Institute. Breast cancer is the most common type of cancer and the leading cause of cancer deaths among women.
Over 55,000 new cases of breast cancer are detected in France every year, according to the French National Cancer Institute. To find out more or to make a donation, go to: www.gustaveroussy.fr.
