There is a fresh breeze sweeping through the Caribbean, and it got Lévé Global, the Trinidad-based consultancy, signature all over it.

In a world where success speaks volumes, this company is setting a whole new tempo for Caribbean tourism. From destinations to resorts to small tourism enterprises, they are not just making ripples; they are creating waves of transformation.
 
Lévé Global, a strategic and business transformation consultancy, congratulates three (3) of its clients under its wide portfolio for their winning streaks at the recently held 30th World Travel Awards (WTA) Caribbean & The Americas Gala Ceremony 2023. The clients are as follows:

  • Fond Doux Eco Resort, situated on a 250-year-old cocoa plantation in St. Lucia, won the 2023 Leading Caribbean Green Resort. This is the second time running for Fond Doux, having also secured the award in 2022.
  • Mount Irvine Bay Resort in Tobago were winners in the coveted LUXlife 2023 Resorts & Retreats Award - in the categories of Best Trinidad and Tobago Resort and Best Luxury Modern Seaside Resort - Trinidad and Tobago.  
  • Dominica clinched the #1 island spot in the Caribbean and proudly stands as the #8 island in the world in this year’s ‘World’s Best Awards’ – an honour they are celebrating for the second consecutive year.

 
Lévé Global, through its Exceptional Caribbean digital platform which celebrates and promotes those hidden gems of the Caribbean, like Fond Doux, is working with the property to boost its online presence and drive bookings. With a unique approach that combines personalised marketing, authentic storytelling, and niche tourism expertise, Lévé Global has been able to channel more traffic to this stellar resort through its digital platforms.

Dr. Auliana Poon, founder of Lévé Global (pic.), commended Fond Doux Eco Resort for its demonstration of exceptional community spirit, new and cost-effective approaches with sustainability initiatives and their support of local businesses; especially during the Covid-19 pandemic. Lyton Lamontagne, owner of Fond Doux Eco Resort, explained that “our first interaction with Lévé Global was a conversation with Dr. Poon at Fond Doux. We were excited by the innovative insights and ideas presented to us. We are appreciative of the opportunity to partner with Lévé Global.”
 
Lévé Global is also providing digital marketing expertise to Mount Irvine Bay Resort in expanding the reach of their digital marketing campaigns, engagement, and conversions. It has also partnered with the Discover Dominica Authority (DDA) to develop Dominica’s National Tourism Policy, the Tourism Master Plan, and the Authority’s Corporate Strategy.

These initiatives will help the “Nature Island” to remain innovative, forward thinking, and competitive. Colin Piper, Chief Executive Officer of the Discover Dominica Authority applauded Lévé Global for crafting the Tourism Policy and Master Plan stating that “the quality of the work carried out was excellent.” The company also developed the Responsible Tourism Strategy for Saint Lucia’s Southeast Coast.

It is anticipated that this strategy will revitalise and transform the east coast communities, placing greater emphasis on the development of a stronger, more responsible, digital-oriented, and more inclusive tourism growth. Already, on Lévé Global’s recommendation, a team of over twenty (20) small tourism businesses in the Southeast coast visited Fond Doux Eco Resort in August 2023 to get a “live” and direct example of what responsible tourism looks like.

According to the Project Manager, John Calixte; “Thanks to Dr. Poon and her team’s recommendation to visit Fond Doux Eco Resort, the trip was a resounding success. It has excited many of the participants to implement responsible tourism in their businesses. I can’t wait to see what ideas they come up with next.” These standout achievements underscore Leve Global’s commitment to excellence and its unparalleled ability to elevate (the meaning of Lévé in patois) Caribbean tourism.

Each of these tourism entities’ success story is a testimony to Lévé Global’s innovative strategies, personalised touch, and deep understanding of the region's unique offerings. As these partners bask in the glow of their well-earned accolades, the industry watches with anticipation, eager to see what Lévé Global and its stellar lineup of clients will accomplish next.
 
Dr. Auliana Poon explained that “Lévé Global has been a pioneer in responsible tourism, steadily building out its digital technology, depth of human resource capacity, and data capabilities over the decades. We are presently focused on working with small tourism enterprises in revolutionising their digital marketing strategies that will distinguish the businesses from the traditional Caribbean narrative of sun, sea, and sand.

“We are all about letting the world fall in love with the authentic natural vibe of the Caribbean, its peoples, and its stories.”